B2B Marketing
June 2, 2022

Driving Merchant Success: Why It Pays to Offer More Ways To Pay

hands holding currency options

Ensure your merchants are adapting to the changing payment landscape by offering their customers more ways to pay for their purchases.

At Tilled, our goal is to create a payment experience that fully serves both you and your merchants, and that includes how your merchants process payments. With our PayFac-as-a-Service solution, you can empower your merchants to accept more ways to pay through card-present and card-not-present environments — a capability that offers several benefits to your customer base. Allow us to explain: 

Attract New Customers

Credit cards and cash are great, but what about alternate ways to pay, like Apple Pay? The reality is digital payment methods are on the rise, and embracing different forms of payment is a surefire way to attract new customers. Luckily, Tilled makes it easy to empower your merchants to accept Apple Pay, thus appealing to those mobile-first consumers who are happiest on their phones. 

Drive Customer Retention

As valid payment methods continue to evolve, so do consumer preferences when it comes to how they pay for goods and services. For that reason, it’s essential for your merchants to accept multiple forms of payments — both online and in person — so that their customers can continue to make purchases in a way that’s best and most convenient for them. Ultimately, doing so will help your merchants show their customers they care about their changing needs and drive customer loyalty.

Increase Overall Sales: 

The payment options your merchants offer can absolutely drive or deter a sale. See, consumers enjoy having choices and are more likely to walk away from a purchase if checkout options don’t include their preferred form of payment. That said, a platform like Tilled can help ensure your merchants are capturing as many sales as possible. By offering multiple ways to pay via methods like credit, debit, ACH processing, and Apple Pay, your merchants can empower their customers to make purchases from wherever, whenever. And need we remind you that the more payments your merchants process through Tilled, the more revenue you — the software company — generate?

 

The bottom line is that today’s payment landscape is ever-changing, and keeping up with the times is essential to your merchants’ success. To learn more about how your merchants can generate more revenue and increase customer retention by offering more ways to pay with Tilled, contact us today

 

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